Founders, CEOs, and Entrepreneurs Comment About Premium .com Domains

Many of the most successful startups and thriving businesses use meaningful one word .com domain names for their businesses and brands. Here are some of the things that have been said by entrepreneurs, founders, investors, and other business leaders about acquiring and operating on exceptional one word .com domain names:

  • “One-word dictionary domains are the holy grail imo (but I’m biased). They’re not cheap, but they stamp authority, allow you to build trust with your customers faster (all else being equal) and typically convert better from paid digital through to checkout/sale.” – Harry Hurst, Founder of Pipe (Pipe.com) (Source)
  • “Ultra-premium domain names like these can help a company achieve instant brand recognition, ignite a business, and massively accelerate value creation.” – Microstrategy, Seller of Voice.com for $30 million (Source)
  • “The problem with not having the .com of your name is that it signals weakness. Unless you’re so big that your reputation precedes you, a marginal domain suggests you’re a marginal company. Whereas (as Stripe shows) having x.com signals strength even if it has no relation to what you do.” – Paul Graham, Founder of Y Combinator (Source)
  • “There is so much value in a good domain name.” – Jeremy Parker, Co-Founder and CEO of Swag.com (Source)
  • “I think 2 months later we can incircumstantially conclude that yes you should buy the .COM for your startup.” – Pieter Levels, Founder of RemoteOk (Source)
  • “The single word dotcom effect is real.” – Carl Hancock, CEO of Gravity Forms / Gravity.com (Source)
  • “It gave us reputation, it adds trust, and it tells people that we’re not just a couple of brothers working out of our garage.” – Jay Tannenbaum, CEO of Headlights.com (Source)
  • “Buying a .com domain turned out to be the right decision. This made users trust us more, we boosted our SEO value, and got us on a path to building a brand (not that you have to own a .com domain for that, ex Zoom.).” – Rohit Mittal, CEO of Stilt (Source)
  • “Don’t be cheap. A good brand can make or break or business and domain names are a crucial extension of your brand. A brandable domain name will cost some money but will more than pay for itself in the trust you build with your customers.” – Jordan Fried, CEO of NFT.com (Source)
  • “Beyond just the benefits of properly aligning our brand with the .com name, we knew that owning this domain would illustrate to future customers that we’re here to stay for the long haul” – Steli Efti, CEO of Close (Source)
  • “Those extra 7 characters have felt restrictive for a while now and where we’re going, we don’t need streets.” –Jonathan Oliver, Founder and CTO of Smarty (formerly SmartyStreets) (Source)
  • “Investing in a premium domain has proven to be a transformative decision for my business, offering immense benefits from enhanced credibility to marketing advantages.” – Jim Campbell, CEO of Honeymoons.com (Source)
  • “Acquiring the exact brand match has a profound impact on a company.” – Brandon Arvanaghi, CEO of Meow / Meow.com (Source)